I've been running muds for over a decade, and I've no idea "why" that would be bad idea, let alone an obvious one. I talk with my players every day, letting them know what's going on, listening to their ideas and feedback, explaining to them why I've made or am making certain changes (or why I won't make other changes). The only drawback I've found is that it takes time away from developing the mud - is that what you were referring to?
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